Olive was asked to create an advertisement for the Honeywell Asensa™ line of personal care products. Because the products ultimately are a part of mainly cosmetics, the challenge was to give a more fashionable face to a very technical and scientific product.
We developed the concept of “a sense of trust” to convey the confidence that cosmetic technicians feel using the products. This notion of trust applies to the quality of the product, customer service and innovative applications developed by Honeywell Asensa™ to anticipate future needs and applications.
Olive created an advertisement and marketing collateral for Honeywell Asensa™ that elevated the product from an ingredient into a trusted partner in creating innovative cosmetics.