Create a fast-paced game for film enthusiasts to support AMC’s Monsterfest for Halloween 2004. Beyond just a fast game, the content and experience had to be credible for a very knowledgeable audience of film buffs.
Based on a concept by AMC, Olive developed all the content and design for the game. Olive brought Fuel Industries into the project to refine the game experience and develop the game engine. The game was created to allow the user to experience the film making process from the producer's point of view, making all the critical decisions for the film's success against a ticking clock.
AMC is able to offer a robust and engaging game for fans and service providers to support Monsterfest 2004. A viral component also allows users to “Email a Friend”.
Olive's dedication to getting things done right turned a three-week rush into an organized and smooth process. We were quite pleased with the outcome."
- Rob Davis, VP of Technology & Production - AMC/IFC/WE digital media
